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American Beauty: Photographer Challenges Female Beauty Standards

at 8:47 pm | By

Real American Beauty

Beauty standards vary greatly from culture to culture, country to country, and from age to age. In your lifetime alone, you’ve probably noticed significant changes in fashion, accessories, and body type as to what makes somebody beautiful. Unfortunately for many people, the accepted definition of “beautiful” is often elitist, exclusive, and downright unrealistic.

Needless to say, beauty can be a contentious and superficial topic, and for no one is it more punishing than women, who often find themselves the victims of unachievable standards and myriad consequences for not prescribing to the socially-defined norm of what merits beauty.

Now, San Francisco-based photographer Carey Fruth has launched a campaign to combat the strict standards society imposes on women regarding how they should look and what size they should be. What’s more, she’s drawn her inspiration from an incredible source: the 1999 Academy Award-winning best picture American Beauty.

A recurring theme throughout the film is an imagined sequences featuring actress Mena Suvari, with whom Kevin Spacey’s character is obsessed, nude among a bed of flower petals. Photographer Carey Fruth has taken this motif to show us what real beauty looks like, and her work is, simply put, powerful.

american beauty petals in bath

Credit: Dreamworks/ Photofest

Now see these real American beauties…

All Colors

american beauty woman 1

Source: Instagram/ @careylynne/ Carey Fruth

Fruth’s photography sets various models upon a background of flower petals, sensually displaying their real bodies and accentuating their natural beauty.

All Shapes

american beauty woman 2

Source: Instagram/ @careylynne/ Carey Fruth

Fruth told The Huffington Post,“By stepping into a fantasy dream girl world and by letting go of that fear, they free themselves up to direct that energy they once wasted on telling themselves that they weren’t good enough to elsewhere in their life.”

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