How Sweet It Is!
For many of us, lemonade stands are our first experiences with real business. Whip up a jar of lemonade, camp out on the curb, and sell your drink for anywhere from 25 cents to a dollar a pop. Ah, the sweet smell of summertime.
But for Mikaila Ulmer, what started out as an idea for Lemonade Day, a youth entrepreneurial event in Austin, Texas, turned into so much more than your average lemonade stand.
The origins of her story are impressive enough, but what she went on to do with her idea just landed her a huge deal with Whole Foods across four different states. And that’s just the beginning!
Here’s what this busy bee is up to now!
It all started when Mikaila was just 4 years old.
While trying to come up with an idea for the Acton Children’s Business Fair and Austin Lemonade Day, Mikaila got stung by two bees in one week.
“It was painful,” she said, “I was terrified of bees.” But her bad experience led her to do plenty of research about the insects, and she learned how vital they are to our environment.
Around the same time, Mikaila’s Great Granny Helen from South Carolina mailed her a vintage, 1940’s cookbook. Inside, Mikaila found a special recipe for Flaxseed Lemonade.
That’s when Mikaila got her big idea: why not use local, natural honey to sweeten her lemonade? This would help out the honeybees while also using the recipe passed down from her great grandmother. As it turned out, the idea was a hit, and BeeSweet Lemonade was born.