What do women really, really want?
It was in 1996 that the British girl group The Spice Girls sang the now iconic song “Wannabe.” The song was hard to escape from that year due to it’s poppy beat and energetic, intoxicating rhythm. The Spice Girls have since disbanded to pursue other avenues of life, but their song from so long ago has just made a comeback. But the Spice Girls have been replaced in the new music video with some different ladies, and the video is accompanied by the hashtag #WhatIReallyReallyWant.
In this more globally-conscious era, a group of artists from different places have teamed up with the United Nations to highlight everyday problems in third-world countries and to ask women what it is that they really want. Their answers may surprise you.
Women across the world are answering.
#WhatIReallyReallyWant is an effort to reach people where they are and to involve global citizens in decision-making at the United Nations, specifically with regard to the 2015 Sustainable Development Goals which is an effort to end poverty, reverse climate change, and ending violence against women and making them equal to men. In order to reach this lofty goal, the U.N. created 17 Global Goals that will end “extreme poverty, fight inequality and injustice and fix climate change for everyone by 2030.”
To help further the global initiative, filmmaker and comedian Richard Curtis founded the U.N. supported coalition Project Everyone which will bring awareness to the 17 Global Goals and push the agenda on.
Project Everyone used the Spice Girls 1996 hit, “Wannabe,” to launch their campaign. In the video, we see women including Taylor Hatala from Canada, Larsen Thompson from America, Gigi Lamayne and Monoea from South Africa, Seyi Shay from Nigeria, and Jacqueline Fernandez from Sri Lanka singing and dancing to the music in different parts of the world, much like The Spice Girls did, but with the added feature of Project Everyone’s goals listed during the video. The “wants” include ending violence against girls, quality educations, ending childhood marriage, and equal pay between the sexes. The audience is then beckoned to tell the U.N. what they want to make the world a better place by using the hashtag #WhatIReallyReallyWant. The demands will be brought before the United Nations in September.